Consumer Awareness Campaign

18 June to 24 June 2025

Consumer Awareness                                                                                               

 

 

 

Our first 2024/25 Consumer Awareness campaign will consist of a week of activity focusing on supporting consumers as they purchase disability aids.

Following on from the Citizens Advice report in September 2024, there was significant interest from CPP members on Disability aids. 82% of consumers complaining to Citizens Advice experienced more than one issue across the consumer journey, with nearly 40% experiencing 3 or more issues, while over a third of consumers complaining to the service detailed wider impact issues, including accidents, injuries and becoming stranded.

The advice shared throughout this campaign will ensure consumers feel supported and emboldened when shopping within the disability aids market.

Consumer Awareness is an annual campaign aiming to:

  • Raise awareness and understanding with consumers on how to shop wisely, what to look out for, and what to do if things go wrong
  • Educate consumers on their rights, particularly when shopping from online marketplaces 
  • Empower consumers to seek a remedy if things go wrong
  • Raise awareness of where consumers can go if they need more advice and help with an issue

Consumer Awareness Disability Aids Resource Pack_ 18 – 24 June 2025